For courses in Management Information Systems, Information Technology, and Information Systems, in departments of Business, Management, Computer Information Systems, and Management Information Systems. This best-selling MIS text actually uses technology to teach information systems and technology. The text prepares students for the ever-changing demands of information systems management. The authors explore all of todays leading topics, focusing on the interconnections between technology, the organization, and IS management. They track emerging technologies and organizational trends using real business examples to illustrate MIS issues and concepts. An optional CD-ROM multimedia edition is available with figures, graphs, photos, audio, video, interactive exercises, and bullet-text summaries. Enhanced Web site. For management problem solving and interactive learning at www.prenhall.com/laudon. Features an on-line Interactive Study Guide to help students review and test their mastery of text material; electronic commerce tours of real companies, projects, and a full case to help students explore the various Internet business models and electronic commerce discussed in the text; and i
For introductory courses in Information Systems or Management Information Systems. Connect essential MIS concepts to everyday life Essentials of MIS is an in-depth look at how today's businesses use information technologies and systems to achieve their corporate objectives. Current real-world business cases illustrate how companies have identified, and ultimately solved, key business challenges using information systems and technologies. Through the use of Essentials of MIS, students will be able to participate in, and even lead, management discussions of information systems for a firm. The 13th Edition consists of 12 chapters with hands-on projects that cover the most essential topics in MIS. In addition to the core text, this edition includes a Video Case Package consisting of 28 video case studies and 10 instructional videos to illustrate business uses of information systems, explain new technologies, and explore concepts. The knowledge and information in this book will be most valuable to students -- regardless of major -- throughout their business careers.