Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book: introduces the concepts of event planning and management presents the study of events management within an academic environment discusses the key components for staging an event, covering the whole process from creation to evaluation examines the events industry within its broader business context, covering impacts and event tourism provides an effective guide for producers of events contains learning objectives and review questions to consolidate learning Each chapter features a real-life case study to illustrate key concepts and p...
Festival and Special Event Management, 5th edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in previous editions. The new edition of this market-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisation of event management. The role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event management by tracking many of the recent changes and developments in the field. This offers students a current, relevant textbook for their study and professional reference.
Dr. Allen always has an optimistic view not only on public relations and advertising, but in life as well. I have learned how to survive life in the real world and apply many skills he has taught me. His motivation to reach high goals has shown me to set my standards higher and reach for higher goals in life. What I have learned will help shape me for the rest of my life.Terra Vinson, Westerville, Ohio, Dr. Allen is an exceptional teacher and a great motivator. He has such a wealth of knowledge and wisdom. Dr. Allen has such a unique style of teaching. Rarely are professors so honest and down-to-earth. Susanne Hensley, Naperville, Illinois
American Motorcyclist magazine, the official journal of the American Motorcyclist Associaton, tells the stories of the people who make motorcycling the sport that it is. It's available monthly to AMA members. Become a part of the largest, most diverse and most enthusiastic group of riders in the country by visiting our website or calling 800-AMA-JOIN.
This the author's sixth book; a study of the advantages of a Nation, the United States in God's Power blessing American citizens with the buying power domestically and globally to overcome evils in government leadership through the years historically and presently.
"From authors Anne Jones and former NASCAR champion Rex White, here are profiles in their own words of over 50 individuals from stock car racing's past and present. With interviews and previously unpublished material, the authors cover drivers, mechanicsand builders, track crew, sportswriters, owners, and Atlanta Motor Speedway President Ed Clark. The book includes numerous photographs"--Provided by publisher.
Johnny Allen didn't particularly want to, but as a young man he resumed attending Sunday school. This made him eligible to play outfield in a church baseball league. It was the right thing to do. In a few years, he was pitching in the major leagues. The book Fiery Fast-Baller traces how this superb, self-trained athlete made his own way from an upbringing in a North Carolina orphanage to tbe pinnacle of big-time baseball.. He was the game's top rookie after joining the New York Yankees in 1932, and set pitching records while with the Cleveland Indians in 1937 and 1938. His career paralleled that of Babe Ruth, a good friend of his. The book could not help wondering why Allen never has been admitted to the National Baseball Hall of Fame. Maybe it's because, as someone driven to win, time and again he fought and argued with managers, umpires, club owners and other players. He made himself memorable as "Jawin' Jawn," one of baseball's most colorful characters.
The third edition of The Cleveland Indians Encyclopedia contains everything fans have ever wanted to know about one of baseball's most storied franchises. From 1869, when professional baseball came to Cleveland, to 1901, when the Indians became charter members of the American League, to their consistently fabulous play in the 1990s, the team has featured innumerable stars over the years. This comprehensive volume traces the genesis of baseball in Cleveland, covering all of the team lore and legend, the controversies, the triumphs, and the heartaches, including: - Nearly 300 player profiles--from Napoleon Lajoie and Tris Speaker in the early part of the 20th century to 1960s stars Rocky Colav...
Of the 17,000-plus players who have donned major league uniforms over the years, not all were particularly nice or ethical. In fact, the actions of a handful were so heinous, they left an indelible mark on the sport. Spanning nearly three centuries of baseball, Baseball’s Most Notorious Personalities: A Gallery of Rogues examines with detail this dark side of our National Pastime.