The Gower Handbook of Management is widely regarded as a manager's bible: an authoritative, gimmick-free and practical guide to best practice in management. By covering the broadest possible range of subjects, it replicates in book form a forum in which managers can meet experts from a range of professional disciplines. This edition features 36 completely new chapters, 65 expert contributors - many of them practising managers and many of them new to this edition. All of the contributors are recognized authorities in their field.
This is practical book aimed at helping managers manage more effectively in the real world of business. The book is organized into three parts: managing yourself, managing other people and managing business. Part one deals with personal skills and includes chapters on self-development and information technology. Part two covers people skills such as listening, influencing and communication and the final part looks at finance, project management, decision-making, negotiating and creativity. Each chapter focuses on practical guidance and ends with a checklist of key points and suggestions for further reading.
This handbook covers the entire spectrum of purchasing, from policy and organization to systems, procedures and techniques. This third edition reflects recent developments in purchasing Europe-wide and covers TQM, EDI and environmental issues.
This new Gower Handbook covers an area of management that is now regarded as fundamental to the success of any organization, whether it is in the private or the public sector. A team of experienced professionals and practising managers have pooled their expertise to provide nearly 50 chapters of current best practice in all aspects of customer service management, making this a valuable addition to the renowned Gower Handbook series.
This handbook focuses on, firstly, the relationship between management development and managerial effectiveness and, secondly, the way in which our knowledge about how managers learn can be applied. New chapters increase emphasis on questions of culture - both national and organizational.
This edition has been revised to include new chapters on subjects as diverse as relationship marketing and international marketing research. The 36 contributors are all acknowledged leaders in their chosen field, with practical experience of marketing.
A comprehensive guide to managing communication within organisations, the Handbook recognises Internal Communication's continued growth as a management discipline. It is aimed at leaders who want insight into IC techniques for use in both day-to-day operational and change situations, for example, and also at the communication specialist seeking shared wisdom and new ideas.
Drawing on the enormous experience and expertise of the contributors, who are all renowned in their fields. The third edition has been reorganized according to the well-known quality concept of Plan-Do-Check-Act, reflecting the way in which businesses should, ideally, be working if they are to achieve quality excellence. The text has been developed from its original leaning towards engineering to make it applicable for businesses in general.Each chapter provides sufficient information to enable managers to gauge the importance and usefulness of the subjects covered. The additions have made the third edition of the Gower Handbook of Quality Management even more useful than its predecessors.